The TikTok ban might actually be happening, and while we’ve been talking about the potential impact on creators since the ban was first floated five years The platform didn’t say exactly how that revenue is generated, but we can safely assume a significant chunk comes from its ever-growing ecommerce hub TikTok Shop. TikTok doesn’t often disclose sales numbers from the hub, but it did say that sellers there made over $100 million on Black Friday alone, with some independent brands (like creator-owned cosmetics company Canvas Beauty) seeing six figures’ worth of sales in the 24-hour period.
TikTok says small business owners will lose $1 billion in revenue a month if it’s banned
