On September 23, URBAN REVIVO (UR), China’s leading trend-setting fast fashion brand, teamed up with Tmall for the third time to launch a spectacular Super Brand Day fashion gala at Shanghai’s 1862 Fashion and Art Center. Centered around the theme “Playing with Fashion, Defining Your Own Style,” the event brought together a star-studded lineup and cross-border musical performances to create a groundbreaking fashion experience that blended avant-garde aesthetics with multisensory engagement.
Pioneering Fashion Brand’s “Runway Show with Performance” Crossover Performance: “China’s No.1 Live Fashion Brand” UR Achieves New Global Breakthrough
